Sustainability Marketing

Sustainability Marketing
Author : Frank-Martin Belz
Publisher : John Wiley & Sons Incorporated
Total Pages : 292
Release : 2009-11-10
ISBN 10 : PSU:000061778191
ISBN 13 :
Language : EN, FR, DE, ES & NL

Sustainability Marketing Book Description:

'Sustainability Marketing' is primarily about the successful development and marketing of sustainable products and services (e.g. hybrid cars, fuel cell cars, car sharing, organic food products, fair trade products, passive houses and renewable energies).


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